Who determines the value of 'social activism' on digital platforms? Those affected by it? Or those who subscribe to the cult of these influencers?
Challenges are often very simple to execute and gain virality because of said simplicity. In the case of activism, unlike in marketing, the message is the prize.
We must go beyond our textbooks and back into our living spaces.
While aggregation may be considered harmless when it comes to copying jokes, this has now been proven to be an impediment to real activism being done by many through …